Optimizing the images on your website or blog helps improve the user experience because: Offer an additional image option for a given search. If you post a photo, a meme , a montage or your own illustration, you are very likely to attract visitors, since it is something new, that is, with a different angle, view, colors and contexts than other images on the same topic. Makes understanding content more fun – Images help illustrate tutorials and explain more complex concepts; Promotes accessibility : When images do not load for some reason, Google displays alternative text (alt text) to describe the content of the image.
For people with visual impairments
This label can be read by programs that convert text to speech. This makes this medium accessible to all types of public. Even if the share of this feature isn’t that significant in your site’s overall organic traffic, Google Images is one more way to drive traffic. After all, any additional visitors you attract without Telemarketing Sales Lead Generation spending on paid ads can already contribute to your ROI , right? Considering all this wealth of Google Images resources, this functionality cannot be overlooked. Therefore, when optimizing your content for search engines, make sure to have good SEO for the images on your website or blog, in order to meet the requirements of Google’s algorithm.
This brings us to a very important question:
how to do this kind of optimization? Discover 12 tools to help you optimize your images for the web and increase your blog traffic! Good optimization can help you appear at the top of search results and still display your images in text results. Therefore, it stands to reason that there will be an increase in traffic to your website. In this way, rather than an alternative path, Google Images is a complementary. USA CFO source of visitors , just like social networks , email and other channels. An image from your site can appear in global search results, not limited to the images tab; we can see that in the second image in this post. Give it a try so you remember what we’re talking about.
