Therefore in order to maintain the subscriber base, companies have to constantly prove their value: add new content, expanding the base of the main subscription component, and for multi-service subscriptions, constantly expand the list of. Therefore, all successful subscriptions have evolv greatly since their inception and are constantly looking for something else to “hook” the user. An important stage in the development of content subscription services around the world was the transition to independent production of films and series.
What is in them includ
Which have become a key competitive advantage in Tunisia Phone Number List the fight for a client. This trend was start by Netflix, which releas the successful series House of Cards in 2013, and then Amazon and Apple join this race. In turn, film studios, recognizing that they had libraries of unique content, began to launch their own streaming services, such as Disney. At the end of 2021, Netflix spent about $17 billion on content production and is going to spend. Amazon confidently takes second place with a budget of $13 billion. With the development of subscriptions and online cinemas, the content consumption model has chang.
The same amount in the following years
If earlier people were in a hurry to watch USA CFO premieres on the big screen, then gradually the comfort of home viewing chang priorities. more reasons to stay home, leading to record spikes in video streaming subscriptions around the world. But in order to keep the user “on the couch”, services ne to continue to give out exclusives and invest in ensuring that premieres appear first on their platforms. Such a policy is bearing fruit – according to the Kantar agency , at the beginning of 2022, 85% of American households had at least one subscription, including a streaming service. And according to Deloitte Digital Mia Trends, the average user pays for four subscriptions at once.