How to Become an SEO Specialist

Now that you know what SEO is and how to use it, would you like a career in the area? If the answer is yes, then you’re in luck. Not only is it a skill that’s in high demand by companies across industries but you can also make a healthy living from it. Sage frog’s recent report found that SEO is a top marketing tactic, with nearly half of B2B companies using it in their marketing strategy, while companies plan to allocate 31% of their budgets to SEO in the coming year. SEO audit tools Screaming Frog SEO primer Moz SEO keyword and content research tools Google Keyword Planner Answerthepublic Uber Suggest Buzz Sumo SEO AI tools seo Clarity Surfer.

What skills do you need to become an SEO specialist?

Companies rely on organic traffic to increase online visibility and when it works, they enjoy the rewards of SEO as a low-cost strategy. There are a number of skills you need to succeed in the area of SEO. Keyword Mortgage Protection Telemarketing Leads research Link building strategy Content optimization Data analysis Content marketing or copywriting Technical SEO As well as these hard, or technical skills, you also need to consider your ‘soft skills’, such as critical thinking, communication, and teamwork.

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What can you earn as an SEO specialist?

The salary of an SEO expert can depend on where they work: freelance, agency, or in-house. It will also depend on the level of experience and time spent doing SEO effectively. According to Search Engine Land, you can earn: Entry level  per year SEO analyst/SEO executive per year SEO strategist  per year SEO manager  per year Head of SEO – per year Key resources: The Ultimate Guide to Becoming an SEO Expert – SEM Rush Search Marketing Interview Preparation Toolkit – DMI What Does an SEO Manager Do? What are the best SEO tools? Luckily, there are loads of USA CFO great resources and tools out there to help with your SEO activities. Some have free plans and others are paid, so it’s about finding what’s best for you. Ranking and reporting SEO tools Google Search Console GA4 KW Finder Sem Rush Page Speed Insights.

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